{"id":46298,"date":"2014-07-04T07:54:04","date_gmt":"2014-07-04T05:54:04","guid":{"rendered":"http:\/\/staging.sillon38.com\/?p=46298"},"modified":"2014-07-04T07:54:04","modified_gmt":"2014-07-04T05:54:04","slug":"tour-de-france-de-la-biodiversite","status":"publish","type":"post","link":"https:\/\/www.sillon38.com\/blog\/2014\/07\/04\/tour-de-france-de-la-biodiversite\/","title":{"rendered":"Tour de France de la biodiversit\u00e9"},"content":{"rendered":"<p><span style=\"color: #000080;\"><strong>Apr\u00e8s le succ\u00e8s de la premi\u00e8re \u00e9dition du \u00ab tour de France de  la Biodiversit\u00e9 \u00bb, le Tour de France, France T\u00e9l\u00e9visions et le Mus\u00e9um  national d&rsquo;Histoire naturelle s&rsquo;associent de nouveau en 2014 pour  sensibiliser les t\u00e9l\u00e9spectateurs \u00e0 la richesse de leur patrimoine  naturel. <\/strong><\/span><\/p>\n<p><span style=\"color: #000080;\"><strong>Ainsi tous les jours, \u00e0 la prise d&rsquo;antenne de chaque \u00e9tape sur  France 2 ou France 3, un spot ludique et informatif pr\u00e9sentera une  esp\u00e8ce animale ou v\u00e9g\u00e9tale de la r\u00e9gion travers\u00e9e par les cyclistes.<\/strong><\/span><\/p>\n<p><span style=\"color: #000080;\">Et  qui de plus naturel que Bernard Hinault, le \u00ab blaireau \u00bb du peloton  pour porter ce message ?<\/span><\/p>\n<p><span style=\"color: #000080;\"> Solidaire de cette initiative, le quintuple  vainqueur du Tour de France signera aux c\u00f4t\u00e9s de Thomas Grenon,  directeur g\u00e9n\u00e9ral du Mus\u00e9um, de Christian Prudhomme, directeur du Tour  de France, et de Daniel Bilalian, directeur g\u00e9n\u00e9ral adjoint de France  T\u00e9l\u00e9visions en charge des sports, une \u00ab charte de bonne conduite \u00bb qui  sera propos\u00e9e aux spectateurs du Tour. Il deviendra ainsi l&rsquo;ambassadeur  du tour de France de la Biodiversit\u00e9.<\/span><\/p>\n<p><strong>La charte : 10 actions citoyennes en faveur de la nature<\/strong><\/p>\n<p><span style=\"color: #000080;\">En  parall\u00e8le des spots, le tour de France de la Biodiversit\u00e9 invitera le  public, pr\u00e9sent sur les bords des routes, \u00e0 participer \u00e0 l&rsquo;initiative.  Il est en effet difficile d&rsquo;imaginer les nombreuses cons\u00e9quences  involontaires sur l&rsquo;environnement de ces milliers de personnes. <\/span><\/p>\n<p><span style=\"color: #000080;\">En  s&rsquo;engageant \u00e0 respecter les 10 actions simples de cette charte, eux  aussi contribueront \u00e0 minimiser la d\u00e9gradation de leur environnement\u2026<\/span><\/p>\n<p><span style=\"color: #000080;\">Le  message du tour de France de la Biodiversit\u00e9 sera renforc\u00e9 cette ann\u00e9e  par le soutien d&rsquo;un ambassadeur de caract\u00e8re : le blaireau ! En effet,  Bernard Hinault a accept\u00e9 d&rsquo;\u00eatre l&rsquo;ambassadeur du tour de France de la  Biodiversit\u00e9. <\/span><\/p>\n<p><span style=\"color: #000080;\">En clin d&rsquo;oeil au surnom de Bernard Hinault, le Mus\u00e9um  consacre d&rsquo;ailleurs son premier spot, diffus\u00e9 le 5 juillet au d\u00e9but de  la retransmission de la premi\u00e8re \u00e9tape du Tour, au blaireau, animal  consid\u00e9r\u00e9 comme un v\u00e9ritable b\u00e2tisseur mais aussi, selon les pays,  symbole de sagesse, de noblesse ou de courage.<\/span><\/p>\n<p><span style=\"color: #003366;\">Pour les plus  curieux, l&rsquo;int\u00e9gralit\u00e9 des films sera mise en ligne sur les sites du  Mus\u00e9um, de France T\u00e9l\u00e9visions et du Tour de France : www.mnhn.fr &#8211;  www.francetvsport.fr &#8211; www.letour.fr<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s le succ\u00e8s de la premi\u00e8re \u00e9dition du \u00ab tour de France de la Biodiversit\u00e9 \u00bb, le Tour de France, France T\u00e9l\u00e9visions et le Mus\u00e9um national d&rsquo;Histoire naturelle s&rsquo;associent de nouveau en 2014 pour sensibiliser les t\u00e9l\u00e9spectateurs \u00e0 la richesse de leur patrimoine naturel.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,68],"tags":[749,789,5397],"class_list":["post-46298","post","type-post","status-publish","format-standard","hentry","category-environnement","category-sports","tag-bernard-hinault","tag-biodiversite","tag-tour-de-france"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tour de France de la biodiversit\u00e9 -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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