{"id":56163,"date":"2015-06-26T21:42:04","date_gmt":"2015-06-26T19:42:04","guid":{"rendered":"http:\/\/staging.sillon38.com\/?p=56163"},"modified":"2015-06-26T21:42:04","modified_gmt":"2015-06-26T19:42:04","slug":"la-region-consacre-166-me-sur-4-ans-pour-la-filiere-laitiere-bovine","status":"publish","type":"post","link":"https:\/\/www.sillon38.com\/blog\/2015\/06\/26\/la-region-consacre-166-me-sur-4-ans-pour-la-filiere-laitiere-bovine\/","title":{"rendered":"La R\u00e9gion consacre 1,66 M\u20ac sur 4 ans pour la fili\u00e8re laiti\u00e8re bovine"},"content":{"rendered":"<p><span style=\"color: #000080;\">Jean-Jack QUEYRANNE, Pr\u00e9sident de la R\u00e9gion Rh\u00f4ne-Alpes et le Pr\u00e9sident de Rh\u00f4ne-Alp\u2019\u00e9levage, Raymond VIAL ont sign\u00e9, le 2\u00e8me Contrat r\u00e9gional d\u2019objectif de fili\u00e8re (CROF) bovin lait 2015 \u2013 2018, au Groupement agricole d\u2019exploitation commune (GAEC) de Chazelles \u00e0 Essertines-en-Ch\u00e2teauneuf (Loire), en pr\u00e9sence de Michel GREGOIRE, Vice-pr\u00e9sident d\u00e9l\u00e9gu\u00e9 \u00e0 l\u2019Agriculture et au d\u00e9veloppement rural et d\u2019Alain TRICHARD, Pr\u00e9sident du CRIEL Sud Est.<\/span><\/p>\n<p><span style=\"color: #000080;\">Ce 2\u00e8me CROF Bovin lait (un 1er CROF avait \u00e9t\u00e9 mis en place en 2009 \u2013 2013 suivi d\u2019un plan strat\u00e9gique lait depuis 2013) est dot\u00e9 d\u2019une enveloppe r\u00e9gionale de 1,66 M\u20ac sur 4 ans. Il s\u2019articule autour de trois grandes priorit\u00e9s identifi\u00e9es de mani\u00e8re concert\u00e9e :<br \/>\n&#8211; maintenir ou accro\u00eetre la performance de la fili\u00e8re en optimisant et s\u00e9curisant les syst\u00e8mes de production afin d\u2019assurer un revenu suffisant aux \u00e9leveurs laitiers et en apportant un soutien non seulement aux exploitations qui souhaitent se moderniser et innover mais aussi aux entreprises de l\u2019aval afin d\u2019optimiser la logistique de leur collecte ;<br \/>\n&#8211; tirer parti de la diversit\u00e9 des syst\u00e8mes de production et des terroirs en maintenant un maillage<br \/>\nd\u2019exploitations laiti\u00e8res sur l\u2019ensemble du territoire et en consolidant la diversit\u00e9 des pratiques agricoles et des d\u00e9bouch\u00e9s pour la fili\u00e8re ;<br \/>\n&#8211; renforcer les relations de partenariat et la connaissance de la fili\u00e8re en b\u00e2tissant une relation de<br \/>\nconfiance avec les consommateurs et de r\u00e9elles concertations strat\u00e9giques entre les transformateurs et les Organisations de Producteurs (OP). Le partenariat s\u2019entend aussi avec la jeune g\u00e9n\u00e9ration par<br \/>\nl\u2019am\u00e9lioration de l\u2019attractivit\u00e9 et vivabilit\u00e9 du m\u00e9tier.<\/span><\/p>\n<p><span style=\"color: #000080;\">25% des exploitations rh\u00f4nalpines sont sp\u00e9cialis\u00e9s dans l\u2019\u00e9levage laitier, qui repr\u00e9sente, en valeur, la<br \/>\npremi\u00e8re activit\u00e9 agricole de la r\u00e9gion. On d\u00e9nombre 264 000 vaches laiti\u00e8res, 1,4 milliard de litres de lait livr\u00e9s et 125 \u00e9tablissements de transformation.<\/span><\/p>\n<p><span style=\"color: #000080;\"><strong>L\u2019exploitation laiti\u00e8re, en Rh\u00f4ne-Alpes, pr\u00e9sente plusieurs sp\u00e9cificit\u00e9s :<\/strong><br \/>\n&#8211; des exploitations de taille modeste, principalement situ\u00e9es en montagne o\u00f9 la collecte entra\u00eene un<br \/>\nsurco\u00fbt de 14\u20ac pour 1000 L. 68% du lait rh\u00f4nalpin est produit en montagne (63% du territoire) par 76% des exploitants ;<br \/>\n&#8211; une moindre productivit\u00e9 animale (de 14% inf\u00e9rieure \u00e0 la moyenne nationale) qui s\u2019explique par les<br \/>\ncontraintes des cahiers de charge de certains Signes d\u2019Indentification de la Qualit\u00e9 et de l\u2019Origine (SIQO),<br \/>\n&#8211; un mode de production souvent plus extensif et des races plus rustiques comme la montb\u00e9liarde (56% du cheptel).<\/span><\/p>\n<p><span style=\"color: #000080;\"><strong>Et plusieurs points forts :<\/strong><br \/>\n&#8211; un tissu de PME et de coop\u00e9ratives laiti\u00e8re qui maille les zones de production et cr\u00e9\u00e9 une dynamique<br \/>\n\u00e9conomique ;<br \/>\n&#8211; une part importante de la production valoris\u00e9e sous signe officiel de qualit\u00e9 : une exploitation rh\u00f4nalpine sur 4 produit en appellation d\u2019origine prot\u00e9g\u00e9e AOP ou en indication g\u00e9ographique prot\u00e9g\u00e9e IGP (la future grande R\u00e9gion, union au 1er janvier 2016 de l\u2019Auvergne et de Rh\u00f4ne-Alpes pourra se pr\u00e9valoir d\u2019\u00eatre la championne fran\u00e7aise des fromages sous AOP) ;<br \/>\n&#8211; une dynamique d\u2019installation : on compte en moyenne 260 installations par an et la moyenne d\u2019\u00e2ge des chefs d\u2019exploitation est de 46 ans.<\/span><\/p>\n<p><span style=\"color: #000080;\">\u00ab Le CROF que nous signons aujourd\u2019hui est l\u2019expression d\u2019une volont\u00e9, celle de pr\u00e9parer \u2018l\u2019apr\u00e8s quotas\u2019, d\u2019en \u00eatre les acteurs plut\u00f4t que de simples spectateurs \u00bb explique Jean-Jack QUEYRANNE. \u00ab La fin des quotas laitiers et de la gestion administr\u00e9e \u00e0 l\u2019\u00e9chelle europ\u00e9enne des volumes de production ne devait en aucun cas conduire \u00e0 la r\u00e9signation face au march\u00e9 ni \u00e0 une uniformisation des modes de production \u00bb.<br \/>\nPour aider les fili\u00e8res agricoles \u00e0 faire face aux \u00e9volutions de leur environnement \u00e9conomique, le CROF permet un accompagnement de l\u2019amont \u00e0 l\u2019aval dans l\u2019effort de structuration et d\u2019innovation. Aujourd\u2019hui, 10 fili\u00e8res b\u00e9n\u00e9ficient d\u2019un CROF : abeilles, chevaux, bovins lait, bovins viande, volailles, ch\u00e8vres, lapins, porcs, vins, agriculture biologique.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jean-Jack QUEYRANNE, Pr\u00e9sident de la R\u00e9gion Rh\u00f4ne-Alpes et le Pr\u00e9sident de Rh\u00f4ne-Alp\u2019\u00e9levage, Raymond<br \/>\nVIAL ont sign\u00e9, le 2\u00e8me Contrat r\u00e9gional d\u2019objectif de fili\u00e8re (CROF) bovin lait 2015 \u2013 2018.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,24,40],"tags":[466,1679,2917,3147,4748],"class_list":["post-56163","post","type-post","status-publish","format-standard","hentry","category-elevage","category-filiere-viande","category-laitproduits-laitiers","tag-aop","tag-crof-bovin-lait","tag-igp","tag-jj-queyranne","tag-rhone-alpes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La R\u00e9gion consacre 1,66 M\u20ac sur 4 ans pour la fili\u00e8re laiti\u00e8re bovine -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sillon38.com\/blog\/2015\/06\/26\/la-region-consacre-166-me-sur-4-ans-pour-la-filiere-laitiere-bovine\/\" 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